Category: Featured Articles

A lover of reading and writing, Claudine has flourished into a published freelance writer and her articles have been featured on CNN, PR Week US, the Institute of Public Relations Association (IPRA), Black Enterprise, AFK Insider and more. As is her style, Claudine aligns her passion and work leading to the features and articles focusing on Africa.

Claudine is also often requested to provide expert commentary and insights for global industry trade publications and top-tier media. She was recently invited to be the sole contributor to a key chapter on Nigeria/Africa in the upcoming book ‘Practicing International and Intercultural Public Relations’. Topics include African travel and tourism, business, marketing, social media and lifestyle.

When A Crisis Hits…What Should You Say?

Originally posted on This week’s column is a continuation of the last two columns that highlighted different aspects surrounding how African organizations should strategically plan and execute their communication’s strategy in the time...

The Creation Of A Media Crisis

Originally posted on AFK Insider Over the last several weeks and months the world has witnessed several countries going through crisis situations, and we have witnessed these crisis being handled with varying degrees of...