Category: Featured Articles

Originally posted on Black Enterprise Whether you’re stateside or abroad, social media has made our world a lot smaller. Last week’s Social Media Week (SMW) events and conversations, many of which took place on...

Originally posted in Black Enterprise Whether you’re stateside or abroad, social media has made our world a lot smaller. Last week’s Social Media Week (SMW) events and conversations, many of which took place on...

Originally posted in Black Enterprise Social Media Week (SMW) made its debut in Africa on Monday, and the host city, Lagos, is one of Africa’s most vibrant and robust metropolises. With a population of...

Originally posted on CNN Upon arrival at Kotoka International airport in Ghana’s capital city Accra, you are immediately greeted by a sign that says “Akwaaba,” which means “Welcome” — and this is exactly how...

This increased visibility within the US business press is across all media platforms, including social media. This is so important because as a brand you have to connect with stakeholders at several touch points....

Originally posted on Madam Noire Social Media Week, the twice-annual international digital conference, will be taking place in Africa for the first time in its four-year history. Social Media Week events take place in...

With positive news in mind, here is a varied list of some interesting insights about contemporary Africa. “One of the problems with journalism is that we focus on disasters. We cover planes that crash,...

Tourism is just one of the tools that can help with the reduction of unemployment, but in order for it to flourish, countries must brand and position themselves in the right way. We are...

If we apply these skills towards creating a positive perception and progressive reputation of the continent, even more investors will flock to Africa and travel and tourism will increase. These factors will spur development...